If there was ever a time for the old-school D&D brand to get slapped on anything possible, it's now. This led to the publication of Neverwinter Nights in 2002, a game also developed by Bioware.With quarantine-friendly RPG websites like, celeb-packed D&D livestreams and even a boost from its pivotal role in Stranger Things, it's surprising to me that the official Dungeons & Dragons branding in Baldur's Gate 3 is virtually nonexistent. In 2001, facing financial difficulties, Hasbro sold 100% of Hasbro Interactive to French software concern Infogrames Entertainment, SA in a US$100 million deal. As a result, the subsidiary Hasbro Interactive gained the right to use the Dungeons & Dragons game brand in their video game products. They in turn were acquired by Hasbro in 1999. Wizards of the Coast purchased TSR, the makers of Dungeons & Dragons, in 1997. Their next planned D&D video game, code-named "Jefferson," was canceled as a result of legal issues with Wizards of the Coast, the new rights holders to the D&D franchise. In 2003, Interplay ran into financial difficulties, resulting in the closure of Black Isle Studios. They also published the Baldur's Gate series developed by the Canadian company BioWare. Within Interplay, a division named Black Isle Studios used this license arrangement to develop a series of successful games based upon the two D&D settings. a license to use the Forgotten Realms and Planescape trademarks and associated properties for use in computer and video game products. TSR then divided the license among multiple publishers. After a successful run with their Gold Box series of games, SSI lost their exclusive license in 1994. SSI won the award primarily because of their broader vision and their experience in computerized wargaming. The first license for video games based upon the Dungeons & Dragons rules was awarded to Strategic Simulations, Inc. The games, however, had nothing to do with the rules or any of the settings. The contract actually required some variations to the normal Intellivision title screens with the name being capitalized and the addition of the word 'cartridge'. The first Dungeons & Dragons licensed games were made by Matel for the Intellivision.
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